If you’re frustrated from watching competitors rank higher while your business website stays buried, you’re dealing with outdated search engine optimization (SEO) advice. The problem stems from business owners who fall for the same SEO myths from years ago. In this guide, we’ll expose the truth behind common SEO myths in 2025 and show you […]
Read MoreWondering how to create a digital marketing strategy that fits your business goals? You’re in the right place. Many business owners struggle with building a digital marketing strategy and often spend tens of thousands of dollars on tactics that don’t move the needle. We’re going to change that today. At Studio Paralelo, we’ve been helping […]
Read MoreAs a business owner, the task of creating and maintaining a strong brand identity can be daunting. Your brand is more than just your logo or slogan; it’s a total of everything from how you communicate with customers to what values your company stands for. Having an effective brand is essential for standing out in […]
Read MoreAre you ready to take the plunge and leave your 9-5 job in favour of running your own online business? If so, now is a great time to get started! It can be intimidating for first-time entrepreneurs – there’s a lot to learn and much planning involved. But, with the right information and dedication, it’s […]
Read MoreAre you looking to get your small business discovered by more people? If so, having a presence on Google can help make this happen. Ranking on the search engine giant is essential for businesses of all sizes – big and small alike – as millions of people use it daily to find the information or […]
Read MoreIn today’s digital age, the use of online tools and platforms to grow small businesses has become increasingly essential. Without a presence on the internet, companies are missing out on vast amounts of potential business opportunities simply because they lack visibility. Having an optimised website with accurate descriptions, up-to-date content that is both valuable to […]
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